{"id":115546,"date":"2023-06-08T16:04:47","date_gmt":"2023-06-08T15:04:47","guid":{"rendered":"https:\/\/egidimadeinitaly.com\/ecomsite\/?p=115546"},"modified":"2025-10-30T14:27:40","modified_gmt":"2025-10-30T13:27:40","slug":"pop-art-in-italy-the-history-and-artists","status":"publish","type":"post","link":"https:\/\/egidimadeinitaly.com\/en\/pop-art-in-italy-the-history-and-artists\/","title":{"rendered":"Pop Art in Italy: the history and artists"},"content":{"rendered":"<h1><span style=\"font-weight: 400;\"><strong>Pop Art in Italy: the history and artists of an unexpected movement<\/strong>\u00a0<\/span><\/h1>\n<p><span style=\"font-weight: 400;\">The term Pop Art is short for \u201cPopular Art.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The term \u201cpopular\u201d here means \u201cmass\u201d because it appropriates the means of mass communication and new technologies to create artworks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To think that these days \u201c<\/span><i><span style=\"font-weight: 400;\">popular<\/span><\/i><span style=\"font-weight: 400;\">\u201d art is bought for such astronomical sums!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">\u00a0<strong>The history of Italian Pop Art<\/strong><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Pop Art in Italy came\u00a0 with the Venice <\/span><span style=\"font-weight: 400;\">Biennale of &#8217;64, where the works of American pop artists were presented.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The movement took root most firmly in Rome and spread from there.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"font-weight: 400;\">\u00a0<strong>Who are the most famous artists in the history of Italian Pop Art<\/strong><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The most famous artists of<\/span><b> Italian Pop Art <\/b><span style=\"font-weight: 400;\">include Mario Schifano, Mimmo Rotella, Giosetta Fioroni, Mario Ceroli, Cesare Tacchi, Valerio Adami, and Emilio Tadini, and others.\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">The Artists of Piazza del Popolo\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Among the artists of the School of Piazza del Popolo were: <a href=\"https:\/\/egidimadeinitaly.com\/en\/product\/modern-art\/modern-paintings\/mario-schifano-inventario\/\">Mario Schifano<\/a>, Tano Festa, <a href=\"https:\/\/egidimadeinitaly.com\/en\/product\/modern-art\/modern-work-on-paper-en\/franco-angeli-lithograph\/\">Franco Angeli<\/a>, <a href=\"https:\/\/egidimadeinitaly.com\/en\/product\/modern-art\/modern-work-on-paper-en\/mimmo-rotella-silkscreen-printing\/\">Mimmo Rotella<\/a>, Giosetta Fioroni, Mario Ceroli, Cesare Tacchi, and Renato Mambor.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/06\/Tempo-Moderno-scaled-e1688677076635-197x300.jpg\" alt=\"Tempo Moderno Mario Schifano scopri di pi\u00f9 su Egidi MadeinItaly\" \/><\/p>\n<h3><strong>Mimmo Rotella <\/strong><span style=\"font-weight: 400;\">\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Mimmo Rotella&#8217;s artistic path (Catanzaro 1918-Milan 2006) began as a figurative painter before he became an abstract-geometric painter.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">His first solo show was in 1951 at the Chiurazzi Gallery in Rome. He exhibited in Paris in the same year at the <\/span><i><span style=\"font-weight: 400;\">Salon des R\u00e9alit\u00e9s Nouvelles.<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">A Fulbright Foundation grant took him to Kansas City in Missouri between 1951 and 1952, first as a student and then as an artist in residence.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here he met Rauschenberg, Oldenburg, Cy Twombly, Pollock, and Klein.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">He returned to Rome and worked in a studio near Piazza del Popolo.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">His signature <a href=\"https:\/\/egidimadeinitaly.com\/en\/mimmo-rotellas-decollages\/\">technique was d\u00e9collage<\/a>.\u00a0<\/span><\/p>\n<figure id=\"attachment_115425\" aria-describedby=\"caption-attachment-115425\" style=\"width: 219px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-medium wp-image-115425\" src=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mimmo-rotella-e1728890598904-219x300.jpg\" alt=\"Mimmo Rotella's decollages Tiger\" width=\"219\" height=\"300\" srcset=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mimmo-rotella-e1728890598904-219x300.jpg 219w, https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mimmo-rotella-e1728890598904.jpg 570w\" sizes=\"(max-width: 219px) 100vw, 219px\" \/><figcaption id=\"caption-attachment-115425\" class=\"wp-caption-text\">Mimmo Rotella Tiger<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<h3><strong>Italian Pop Art and American Pop Art: Commonalities and Differences\u00a0<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\"><strong>Italian Pop Art<\/strong> draws inspiration from its centuries-old classical tradition.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, consider how <a href=\"https:\/\/egidimadeinitaly.com\/en\/product\/modern-art\/modern-work-on-paper-en\/tano-festa-work-on-paper\/\">Tano Festa<\/a> reinterpreted Michelangelo&#8217;s Adam in the <a href=\"https:\/\/egidimadeinitaly.com\/en\/vatican-museums-tibi-dabo-claves\/\">Sistine Chapel<\/a> in Pop Art style.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Franco Angeli&#8217;s she-wolf.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Mario Ceroli<\/strong>&#8216;s avenging angel, drawn from the Apocalypse.<\/span><span style=\"font-weight: 400;\"> He specifically references the sculpture that looms over Castel Sant&#8217;Angelo in Rome<\/span><\/p>\n<figure style=\"width: 177px\" class=\"wp-caption alignnone\"><img decoding=\"async\" src=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/02\/IMG_9943-scaled-e1677089788472-177x300.jpg\" alt=\"Franco Angeli Testa di lupa capitolina\" width=\"177\" height=\"300\" \/><figcaption class=\"wp-caption-text\">Franco Angeli Testa di lupa capitolina<\/figcaption><\/figure>\n<p><span style=\"font-weight: 400;\">American Pop Art, in constrast, is steeped in American culture of advertising and comics.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Italian Pop Art<\/strong>, and Pop shared images of Marilyn Monroe, Liz Taylor, Jackie Kennedy to name a few icons, through the works of Andy Warhol, Martial Raysse, Tom Wesselmann, Roy Lichtenstein, Richard Hamilton, Mimmo Rotella, Allen Jones, and Gerhard Richter.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone\" src=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/03\/Mimmo-Rotella-Marilyn-e1679990433727-300x300.jpg\" alt=\"Serid\u00e9collage Mimmo Rotella Marilyn in vendita su Egidi MadeinItaly\" width=\"300\" height=\"300\" \/><\/p>\n<h2><strong>When and where Pop Art began\u00a0<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">1962 was the year of Pop Art&#8217;s triumph in New York.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It was the opening of a group show at the Sidney Janis Gallery on 57th Street.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Twenty-nine artists took part, including Jim Dine, Tom Wesselmann, Roy Lichtenstein, Claes Oldenburg, James Rosenquist, George Segal, and Andy Warhol, dubbed the <\/span><i><span style=\"font-weight: 400;\">\u201cnew realists<\/span><\/i><span style=\"font-weight: 400;\">.\u201d<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A few weeks later, on December 13, 1962, the event&#8217;s importance was emphasized when MOMA, the Museum of Modern Art organized a round table on the controversial phenomenon called Pop Art.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All the best artists that were part of the round table had a solo show that same year in a New York gallery.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An impressive number of art works were made in those 12 months.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many of them are now in museums and considered Pop Art classics.\u00a0<\/span><\/p>\n<h3><strong>Background of the Pop Art phenomenon<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">By the mid-1950s, the solitary, furious <\/span><i><span style=\"font-weight: 400;\">action painting<\/span><\/i><span style=\"font-weight: 400;\"> of <strong>Jackson Pollock<\/strong>, <strong>Yves Kline<\/strong> and the other abstract expressionist artists who had thrown their inner worlds onto the canvas with their intellectual and existential tensions,\u00a0 <\/span><span style=\"font-weight: 400;\">had <\/span><b>started to run dry<\/b><span style=\"font-weight: 400;\"> and generate lackluster imitators.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><strong>Rauschenberg<\/strong> made the dramatic and highly emblematic gesture of buying a drawing by De Kooning, erasing it and then exhibiting it with the title <\/span><i><span style=\"font-weight: 400;\">Erased De Kooning Drawing<\/span><\/i><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p><img decoding=\"async\" src=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/06\/Erased-de-Kooning-e1688676991541-236x300.jpg\" alt=\"De Kooning cancellato da Robert Rauschenberg\" \/><\/p>\n<p><span style=\"font-weight: 400;\">In 1958 <em>Robert Rauschenberg<\/em> and <em>Jasper Johns<\/em> exhibited at <strong>Leo Castelli<\/strong> for the first time.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Their art suggested a new expression to the generation that came after them, a new artistic and ideological form.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Rauschenberg <strong>included everyday objects such as radios, bottles, clocks<\/strong>, and fans in an abstract expressionist context.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Johns used painted layers to intervene on a clear image of flag or target, transforming objects into paintings.<\/span><\/p>\n<h2><strong>The importance of Pop Art<\/strong><span style=\"font-weight: 400;\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As I see it, Pop Art turned the concept of art on its head.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Andy Warhol reproduced silkscreen images taken from newspapers, consumer goods, and posters. His mechanical, cold \u2018art\u2019 created the effect of <\/span><i><span style=\"font-weight: 400;\">documentary realism<\/span><\/i><span style=\"font-weight: 400;\">, subverting the traditional concept of art as a human artifact.<\/span><\/p>\n<blockquote><p><span style=\"font-weight: 400;\">\u201c<\/span><i><span style=\"font-weight: 400;\">If you take a Campbell&#8217;s Soup can and repeat it fifty times, you are not interested in the retinal image. What interests you is the concept that wants to put fifty Campbell\u2019s Soup cans on a canvas.<\/span><\/i><span style=\"font-weight: 400;\">\u201d Marcel Duchamp\u00a0<\/span><\/p><\/blockquote>\n<figure id=\"attachment_115471\" aria-describedby=\"caption-attachment-115471\" style=\"width: 300px\" class=\"wp-caption alignnone\"><img decoding=\"async\" class=\"size-medium wp-image-115471\" src=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mario-schifano-opera-autenticata-e1690659014185-300x216.jpg\" alt=\"Mario Schifano Tv Landscapes for sale on Egidi MadeinItaly\" width=\"300\" height=\"216\" srcset=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mario-schifano-opera-autenticata-e1690659014185-300x216.jpg 300w, https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mario-schifano-opera-autenticata-e1690659014185-768x552.jpg 768w, https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mario-schifano-opera-autenticata-e1690659014185-600x431.jpg 600w, https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/05\/mario-schifano-opera-autenticata-e1690659014185.jpg 800w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><figcaption id=\"caption-attachment-115471\" class=\"wp-caption-text\">Mario Schifano archived work<\/figcaption><\/figure>\n<p><img decoding=\"async\" src=\"https:\/\/egidimadeinitaly.com\/v25\/wp-content\/uploads\/2023\/03\/2022-01-19-Egidi-22-70-scaled-e1679989907498-300x221.jpg\" alt=\"Opera arte moderna Tano Festa in vendita su Egidi MadeinItaly\" \/><\/p>\n<h2 style=\"text-align: center;\"><strong>You have a work by Italian Pop Art and you want to sell it?<\/strong><\/h2>\n<p style=\"text-align: center;\">Call us at +39 3356585431 or send us a message on WhatsApp at +39 3356585431<\/p>\n<p style=\"text-align: center;\"><span style=\"color: #ff6600;\"><strong>YOU CAN TRUST US<\/strong><\/span><\/p>\n<p style=\"text-align: center;\">The highest valuations, expertise, and reliability<\/p>\n<p style=\"text-align: center;\">Appraisals, purchases and sale of the works by this artist<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Pop Art in Italy: the history and artists of an unexpected movement\u00a0 The term Pop Art is short for \u201cPopular [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":115620,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1448],"tags":[6449,6318],"class_list":["post-115546","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-magazine-en","tag-mario-schifano-en","tag-pop-art"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.4) - 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